CHAI RINA

Since 2019, Tin Alley has emerged as a prominent creative hub for artists, creators, and enthusiasts alike. Nestled in the heart of Ipoh's Old Town, Tin Alley has become a vibrant center for artistic expression, cultural heritage preservation, and community engagement. A social awareness campaign is proposed for the creative hub, Tin Alley, encompassing a series of posters, merchandise, and website. It aims to raise awareness and attract more local people interested in the arts, culture, and heritage of Ipoh. Through a focused visual marketing and advertising strategy, our mission is to enhance brand recognition and clarify the creative hub's identity for a diverse audience.